"The secret to its popularity... what exactly is a Cordura blouson?"

"The secret to its popularity... what exactly is a Cordura blouson?"

The Cordura blouson itself has been around for about two years

so some of you may be saying "Of course I know about it!"

but I'd like to tell you about it again!




Cordura blousons are really popular in the spring and fall, and they sell out every time we get more in!




Some people say, "I don't know why, but I still buy it."

"I bought it, but I don't know why it's good, but I still wear it" I think there are times like that, so I'd like to talk about that!






The fabric is made of water-repellent Cordura fabric.


This fabric is not just water-repellent, it's almost waterproof!




Besides that, it's stretchy and made of Cordura, so it's resistant to friction!




In fact, The North Face has been using this fabric recently!






For you,

I'm used to seeing outdoor fabrics and

high-performance outdoor fabrics,

I think it was unusual to combine fashion
and fabrics that could blend in with the city.




I want to dress in a mature way, but a lot of it isn't functional...






I'm wearing denim that I'll still want to wear 50 years from now and a grown-up knit combined like this it makes for a beautiful look!






The shape is great, simple, and pretty on trend!




If you go down a size, it'll look more like a barracuda.



If we make it look like a barracuda, some people might find this color old-man-like, or like work clothes, so I personally think that the fact that we made it a little over the top, and that the material is high-performance while still being modern, is what makes it popular.






To be honest, brown isn't very popular.




Personally, I don't think it's bad, but since there are other colors I wonder why anyone would bother with brown...




The other colors are popular in their own ways, the double zipper is easy to use, and it uses an Excella zipper, so it's really high-end brand quality, so I think that's why it's so popular.






It has a different feel from the previous mature look,
and if you pair it with waterproof easy pants,
it gives off a casual feel. It's perfect for rainy days!






No problem even if water is dropped from above!




They're water-repellent, but almost waterproof,
so they repel water. The pants are waterproof and the outerwear is also water-repellent,
and the shoes are Merrell Gore-Tex sneakers,
so you don't have to worry about getting wet on rainy days or during the rainy season!





I've been showing you different ways to wear Cordura blousons, I've been wearing a lot of white innerwear lately, but by changing the innerwear to a black T-shirt or adding a knit top, it gives it a more mature feel, and I personally think it expands the ways you can wear it.






I think it would be just fine if I changed it to beige,
and it would have a more casual feel to it,
so I think that's what everyone likes about it,
so I'm really glad I made the Cordura blouson.






To be honest, with so many colors available, some are not popular, and some are popular, but I was surprised that red was more popular than brown.






Cordura blouson If you're interested, check it out!





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